As he nears the Republican presidential nomination, former President Donald Trump made a surprise appearance at Sneaker Con, an event known as “The Greatest Sneaker Show on Earth,” to promote his brand new Trump-branded sneakers.
The gold high tops, named “Never Surrender High-Tops,” feature an American flag detail and are sold for US$399 ($612) on a new website that also offers Trump-branded “Victory47” cologne and perfume for US$99 ($152) each.
Donald Trump sold 1000 pairs of shoes in sneakercon in Philly in 10 minutes 😳 would you buy his shoes?? #DonaldJTrump for….. pic.twitter.com/5jkl4ut1ul
— Scarface (@SCARFACE_SHINO) February 19, 2024
Trump received mixed reactions, including loud boos and cheers, at the Philadelphia Convention Center.
Some attendees expressed support with signs reading “SNEAKERHEADS LOVE TRUMP.”
The event drew a diverse, younger crowd compared to Trump’s usual rally attendees.
Feb. 18 (UPI) — Former President Donald Trump has launched his own line of sneakers, cologne and perfume. The $399 shoes, which had a "strict limit of three pairs per customer," are already sold out. pic.twitter.com/e7OaYJOkrU
— Trunk Monkey (@TrunkMonkey888) February 18, 2024
Trump stated that the sneaker venture is not political and is described as a limited-edition collector’s item.
The shoes are described as bold, gold, and tough, aligning with Trump’s persona.
